This pair is aimed at Moms, aged 20 - 40... the artwork is by a Japanese illustrator named Fuko Kawamura (her site is here).
The illustrations are "rentable" meaning they're available to use as stock... Dave loves the bathtub illustration; the coffee illustration needs a different woman and some redesign.
The type treatment is a bit subtle, maybe it would need to be pumped up a bit for catalog accounts.
Mare's not as excited about these, for her they seem too niche-y...
No comments:
Post a Comment